Have you every laughed at people who use hashtags in their Facebook post? Or are you one of those people? Being more involved with twitter daily than I am on Facebook I always got a good laugh out of people who used hashtags on Facebook; it was like they did not understand exactly what they are used for and the point in them.
I read an article this week that states Facebook is stealing the hashtag from Twitter. It is a simple symbol that is not owned by anyone. When Facebook users use the hashtag it will allow them to search posts with the same topic or tag. Facebook is looking at hashtags as money. With the ability to filter certain conversations to topics this will exceed the amount of ads being tailored to that topic which means more money for Facebook. Companies will want to buy ads for certain conversations that tailor to their company so when users search for that topic, it will show their ad.
Hashtags have become a popular thing not only for Twitter but Facebook’s Instagram. I use hashtag to gain followers and likes on Twitter and Instagram. I have also used it a couple of times to search for certain conversations that I wanted to see what people were talking about. I think that Facebook adopting the hashtag is a smart move. They might as well because people already use it in their posts with no point. So the ability to let people actually have a reason now, makes sense.
Russell Brandom at The Verg said, ” The hashtag can go wherever it wants. Nobody owns it. It’s free.” Of course Twitters hashtags are the most used and popular compared to other social media platforms. Do you think that Facebook taking on hashtags is a smart move? Do you think Facebook will eventually be the most popular hashtag platform?